An exploratory study into understanding the marketing mix strategy of green fast-moving consumer goods
Resource type
Authors/contributors
- Pangan, Maria Rebeca Aquino (Author)
- Trimarchi, Michael (Contributor)
Title
An exploratory study into understanding the marketing mix strategy of green fast-moving consumer goods
University
University of Saint Joseph
Place
Macau
Date
2019
# of Pages
76
Language
eng
URL
Library Catalog
Library Catalog (Koha)
Notes
In Partial Fulfillment of the Requirements for the Degree of Master in Business Administration in the School of Business and Law, University of Saint Joseph, 2019
Supervisor : Michael Trimarchi
Citation
Pangan, M. R. A. (2019). An exploratory study into understanding the marketing mix strategy of green fast-moving consumer goods [University of Saint Joseph]. http://library-opac.usj.edu.mo/cgi-bin/koha/opac-detail.pl?biblionumber=173239&query_desc=an%3A20696
USJ Theses and Dissertations
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