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Oracle Corporation (hereinafter referred to as Oracle, ORCL, or ‘the Company’) is an American multinational company that provides solutions of products and services that serve the enterprises’ information technology (IT) environment. This thesis is to conduct a business analysis of the Company from a financial perspective, determining the Company’s intrinsic value as of May 31, 2021, and comparing it with the respective market value. Thus, this thesis will study, evaluate, and present an overview of the Company, an analysis of the Company’s market, industry, strategy, financial performance, including external and internal factors, a ten-year pro forma financial statement forecast, and the techniques of using the three discounted cash flow models to estimate the intrinsic value of Oracle. The obtained results from the three valuation models, including the Enterprise Discounted Cash Flow (EDCF) model, the Adjusted Present Value (APV) model, and the Discounted Economic Profit (DEP) model, show that the Company’s intrinsic values were estimated at $74.57, $75.21, and $74.82, respectively. When the results were used to compare with the market price of Oracle’s shares as of May 31, 2021, at $78.74, it reflects that the Company was overvalued

Starbucks Corporation (hereinafter “Starbucks” or “the Company”) is a worldwide coffee retailer, which operates over 33,000 stores located in over 83 countries nowadays. The purpose of the study is to estimate Starbucks’ intrinsic value as of December 31, 2021 and identify whether the Company was overvalued or undervalued. Several analyses give investors and shareholders an insight into how the Company may develop or identify the ability to generate positive returns from investing in Starbucks. This study is mainly separated into two aspects. The first part specifically discusses the Company overview, industry analysis, and economic outlook, which includes SWOT analysis, PESTEL analysis, Porter's five forces analysis, and value chain analysis to identify external and internal factors that may influence the Company. The second part focuses on financial analyzes, including both historical and forecasted financial statement. Three valuation models and a sensitive analysis are applied to understand the Company’s financial conditions and performance. Starbucks’ intrinsic value is derived from the three discounted cash flow models, indicating the market overvalued the Company’s stock price as of December 31, 2021. Finally, investors and shareholders can understand more about Starbucks’ capital structure, financial highlights, and intrinsic value, because this set of information is critical for existing investors and potential investors to make investment decisions

This study presents the intrinsic value of Moody’s Corporation, a leading credit rating agency in the U.S. The results of the valuation were compared to the market value of Moody’s Corporation of the same date. The aim of the research is to provide a perspective to the investors on whether the actual value of the Company was overvalued or undervalued in the market, and how much the volatility of the stock price by the change of some factors. Both qualitative and quantitative analyses were applied in the research. The historical data, economic outlook, and the Company’s strategies were collected to be the metrics to determine the intrinsic value and provide an analysis of the prospects of Moody’s Corporation. Three valuation models were applied in the research to estimate the intrinsic value of the Company’s common stock. The cost of debt, cost of equity, the weighted average cost of capital, and the market risk premium were introduced and calculated in the research as they were the critical components in the valuation process. Since the valuation was based on assumptions and historical data to determine future growth, which indicates that the results could be changed due to uncertain factors. This study demonstrates that there was some discrepancy between the stock’s market price and the intrinsic value per share of Moody’s Corporation as of December 31, 2021

China’s economy has entered a critical period of structural adjustment. The developing green industries and the transforming traditional industries have increasing demand for finance, making ""green finance"" increasingly essential. While China's green finance is in the development stage, some newly developed zones serve as pilots for the launch of green financial products. An example is Tongzhou District of Beijing, which aims to expand Beijing’s space, promote the coordinated development of Beijing-Tianjin-Hebei, and explore the optimal development mode of the densely populated economic areas. This thesis aims to study consumer acceptance of green financial technology (fintech) in the case of Tongzhou District. This thesis extended the commonly applied theoretical model for the problem of study, the Energy Augmented Technology Acceptance Model (EA-TAM), to analyze the impacts of perceived usefulness, perceived ease of use, attitude toward use, intention, usage intention, environmental awareness, and green knowledge on the acceptance of green fintech in Tongzhou District. The survey collected 403 valid responses from people that had been active in Tongzhou District. The quantitative analysis is based on structural equation modeling techniques, including reliability analysis, validity analysis, standard method deviation test, and hypothesis testing. The analytical results show that all the hypothesized factors are significant. In addition, the sample is divided into different gender groups and education groups, so that the impacts of the socio-demographic characteristics can be explored. Males’ environmental awareness and green knowledge are insignificant in determining their acceptance of green fintech. The low-educated group’s acceptance of green fintech does not significantly depend on environmental awareness and perceived usefulness

This dissertation aims to research the need and viability of creating a digital platform that assists the creative processes naturally linked to Visual Merchandising. Through the proposal of a digital platform that works as a co-creative tool for display archives and a co-creative tool for display set-ups through mood boards, we will aim at improving the teamwork in retail and provide a unique, fast-forward platform for information sharing and input under the direction of Visual Departments. Building on rich source materials such as bibliography, scientific papers, news, and articles, and interviewing Visual Merchandisers actively working in the field, we will show the importance of creativity in Luxury Retail and what are the most common challenges in the field that we will propose a solution to. We will focus on the study of concepts, reviewing digital application tools being used by professionals and their best features and improvement opportunities. By gathering this information, we hope to provide accurate insights and information that proves the viability of this proposal and understand what features could serve best the target audience. Finally, we will present a conceptual idea in the form of sketches with functions of this digital application tool to be fully developed in the future and hopefully build a consistent well, designed commercial web-based application

The phenomenon of burnout has been recognised as a worldwide occupational health issue after being vastly studied for decades. Trait Emotional Intelligence (trait EI) and resilience have been identified as personal protective factors (Gutierrez & Mullen, 2016; Listopad et al., 2021), while organisational socialisation is suggested to be an organisational factor in helping people in preventing burnout (Taormina & Law, 2000). With the purpose of 1) investigating the phenomenon in the counselling profession, as well as 2) exploring how trait EI and resilience are related to burnout and whether organisational socialisation might impose moderating effects in between, the present study examined 115 counselling professionals currently employed and working in organisational settings in Macau by snowball sampling, using a quantitative and cross-sectional approach through self-reported online questionnaires. From the data obtained, different burnout patterns were observed according to job titles and work settings, indicating that counselling professionals with different specialties and work in different settings have unique sources of stress, which resulting in differences in their burnout patterns. No between-group differences were observed in age and work experience, while male participants have a higher burnout perception than female participants in the current study. On the other hand, current results suggested trait EI and four components of resilience (determination, endurance, adaptability and recuperability) are negatively correlated to counselling professionals’ burnout perception, providing supportive evidence that trait EI and resilience are protective factors against burnout. Moderation analysis results revealed that organisational socialisation has some moderating effects on the relationship between trait EI, resilience and burnout. However, differences in direction and intensity indicated that the moderating effects of organisational socialisation might be influenced by individual differences. Further studies are needed to better the understanding of the moderating effect of organisational socialisation. Limitations of the current research and implications for counselling professionals and organisations were also discussed in the study

Macao is a city of culture, and history and culture are the wealth of Macao. Over the centuries, the exchange and transmutation of Chinese and Western cultures have given Macao a unique cultural charm, and have also formed and preserved a considerable amount of cultural heritage. Cultural heritage has received increasing attention from all sectors of the community in the tourism industry in Macao, the promotion of the preservation and transmission of cultural heritage through tourism development has become a new issue in the tourism sector. As an independent art form in the urban public space, tile painting has both practical and aesthetic functions, and is a special vehicle for the convergence of multiple cultures in the urban cultural ecology. It is also a medium through which the city's cultural message can be fully disseminated. The paper presents a detailed analysis of the strengths, weaknesses, opportunities and challenges of the development of Macao's cultural heritage tile murals, based on an introduction to the existing status of Macao's cultural heritage tile murals, using the SWOT analysis method, which provides a reference for Macao's cultural heritage tourism

With the rapid urban development, Macao SAR has become one of regions with the with highest population density in the world, characterized by high traffic flow and dense building aggregations. Noise has become one of the major environmental problems in Macao. Besides having an impact on human health and wellbeing, noise pollution is known to impact ecological systems and the image of a place. Before proposing a plan to reduce noise pollution, it is necessary to have a general understanding of the current noise levels in Macao, how they have changed over time and the main noise pollution sources and environmental concerns. This dissertation relies on the publicly available data from DSPA (Macao Environmental Protection Bureau) monitoring stations concerning noise levels over the past decade. The main research goals were: 1) Characterize changes in noise levels from 2010 to 2021 during daytime, nighttime, and full-day from multiple noise stations located in Macao, Taipa, and Coloane Peninsula; and 2) associate changes in noise levels with potential factors such as location, number of residents/tourists, number of vehicles, among others. This work provides an important framework for future studies concerning noise monitoring and mitigation strategies

This thesis mainly discusses and compares the human rights situation and the problems in China, the USA and the UK. Also, the thesis will give the solution of how to make the world's human rights situation more fairly. Because we sometimes listen to these countries use cruel ways to suppress the opponents from the news. So I think this will be very suitable for understanding the current human rights situation, problems and movements in these countries. This thesis mainly uses the secondary data analysis method to collect and analyse the data. After analysing the data, three main issues affecting human rights were identified. These issues are race, religion, and network privacy. Other important factors still influence human rights, but this dissertation focused on the three issues identified. Finally, I will give two to three recommendations to practice human rights more fairly. Although the step will be very small, we can greatly improve the fair human rights in the future

This dissertation focused on the consumers’ consumption behavior in Macau flower retailers. It revealed what factors affect consumers’ choice of flower shops during purchase. Also, what contributes to the customers’ loyalty towards a flower retailer by having interviews with the female target groups aged between 20 to 50 who work in the office. This study is important to the flower business owner because the result can allow them to understand the thoughts and feelings of their consumer. By interviewing 11 heavy users of floral products with 16 questions based on the five consumption values, we can communicate with the consumers directly and learn the reasons behind their purchasing behavior. Questions have been divided into 5 consumption values according to the previous research by (Sheth, Newman, & Gros, 1991), including functional, conditional, social, emotional, and epistemic values. The research has collected data on how and at what level these values may affect consumer consumption choices individually. The finding part analyzed the reason why those values affect consumers’ choices. Most of the interviewees stated that service is the most important compared to quality because the owner should be enthusiastic to provide product information and understand the consumer very well to impress and retain them with good personal service

We see security guards around in Macao in our daily lives and they are the ones who are responsible for protecting people’s safety and properties. Most security guards are non-local workers and might have different workplace stress levels. This study’s main aim is to investigate how job satisfaction and supervisory support are related to burnout among security guards in Macao. The research is carried out through a quantitative questionnaire to collect data and deliver it to the local and non-local security guards working in Macao. A total of 132 questionnaires were collected. It is expected that when security guards have higher job satisfaction and more supervisory support, they will experience less burnout. This intention enables the organization to make some changes to help the security guards from burnout due to job dissatisfaction and no supervisory support. The practical implication for reducing stress is introducing training courses such as mindfulness-based stress training programs. Future research will investigate other support like organizational support, peer support, and family and friends support on security guards

This research paper analyses the marketing efforts and important attributes of Macau tea restaurants that have been open for more than 20 years, especially the digital methods that tea restaurants have used to sustain their business and meet customers' needs in the era of digital transition after the onset of the 2019 Covid 19 pandemic year. Using online marketing channels nowadays become an important tool for communicating with customers today. Despite the old Tea Restaurants in Macau did not put much efforts on digital channels for communication yet, to find out how tea restaurants survive in the rival restaurant industry in Macau, qualitative and quantitative methods were used to see how they meet the needs of their customers. For the quantitative method, an online survey questionnaire in bilingual English and Traditional Chinese was conducted with 280 respondents on customer purchase habits, importance of restaurants’ attributes and social media insights on tea restaurants, and the data was analysis by SPSS for the relationship and significance. For the qualitative method, 7 interviews were conducted with the business owners of the old tea restaurants which that have been opened for more than 20 years, including marketing efforts and their attitudes towards digitalization. To find out the marketing strategy of Macau’s old tea restaurants in the digital transformation era, it was found that “place” and “product” are the most important marketing mix for customers. Tea restaurant owners focus on product quality, and generate “word-of-mouth” which is customer-generated marketing, and is an effective way to influence customers for local tea restaurants. Meanwhile business owners will consider digitalize in the near future as well to match the new young customers’ online habits and the need for “place” such as online delivery platform

The purpose of this study is to examine work engagement and mental well-being in Macau, specifically after more than three years of COVID. Examine whether external factors such as emotional support from supervisors, co-workers, and family members have a positive impact on work engagement and mental well-being, and whether the internal factor self-reflection with its three aspects of need for self-reflection, engagement in self-reflection, and insight from self-reflection moderates the relationship between emotional support, work engagement, and mental well-being. The target audience consists of Macau's integrated resort, hospitality, and gaming industry employees. According to the Affective Event Theory (AET), affective events at work generate emotional responses that influence the attitudes and behavior of employees in the workplace. In this study, this theoretical framework was used to clarify the interplay of variables that explain emotional support from supervisors, co-workers, and family members, work engagement, and mental well-being. An online self-response survey (N=325) was used to conduct quantitative and cross-sectional research. There was also a combination of simple random sampling, convenience sampling, and referral sampling. All variables were found to be correlated, and while perceived supervisor support was a significant predictor of all aspects of work engagement and mental well-being, family and co-worker support only predicted certain aspects of these variables. Self-reflection partially moderated the positive effects of certain emotional support on work engagement and mental well-being

"Macau's rapid economic development in recent decades and relatively low usage of public transportation have put considerable pressure on the city's carrying capacity. Improving the transportation system has been a major policy goal of Macau's urban planners. To deepen the understanding of the perspectives of local road users, this dissertation's main research question is: what factors determine the satisfaction of local road users of Macau? After collecting responses using an online questionnaire, quantitative research methods were adopted to analyze travel patterns, satisfaction toward different road usage dimensions, and sociodemographic characteristics of local residents. 145 responses were collected and quota samples were generated to match the distribution of each sociodemographic feature of the population. Most respondents used private vehicles to travel during peak hours on weekdays for work or for school and to travel during the entire afternoon and evening on weekends for shopping necessities and for leisure. The most traveled districts were Baixa de Taipa, Costa & Ouvidor Arriaga, and Baixa de Macau. It was found that the mean overall satisfaction score inclined to the dissatisfaction side (below 3). Only clarity of traffic lights and number of road signs (measuring infrastructure) and temperature and price of fares (measuring public transportation) had mean satisfaction scores that were significantly higher than 3, indicating higher satisfactions. Meaningful hypotheses regarding the differences of different road user groups were set out, then Kruskal-Wallis ANOVA tests and Mann-Whitney U tests were run. The significant findings were such that the elderly aged 65 or above were less satisfied and the unemployed were more satisfied with road usage. The better educated were more satisfied with the environment, and the unemployed were more satisfied with the public transportation. Drivers were less satisfied with transportation costs, and peakhour road users were less satisfied with the infrastructure. The Spearman correlation analyses found that infrastructure had moderately positive correlation with facilities and with travel safety. Based on the findings and their policy implications, policy suggestions could be made. The policies suggested in this study should have favorable short-term and long-term effects on more than one road usage aspects."

This study identifies Portuguese residents’ behavioural intention towards Chinese electric vehicles from the perspective of the Country-of-Origin Effect (COE) and uses the Unified Theory of Acceptance and Use of Technology 2 (UTAUT-2) as a guide to design interview questions. According to the existing literature, UTAUT-2, a comprehensive technology acceptance model, has not been used to assess the Portuguese electric vehicle market, and no relevant research has been found to apply the method of combining the COE into the UTAUT-2 framework. The purpose of this study is exploratory in nature, it uses qualitative methods to identify the behavioural intention of Portuguese residents towards the acceptance of Chinese electric vehicles. Data from 16 Portuguese residents was collected through semi-structured interviews and analyzed with qualitative methodology. The study found that factors such as performance expectations, environmental concerns, effort expectations, hedonic motivation, and social influence have a positive impact on Portuguese residents' purchase of electric vehicles, while price value, habits, and convenience conditions have a neutral or negative impact. Regarding COE, apart from social influence, it has no impact on other factors. To increase the popularity and sales of Chinese electric vehicles in Portugal, it is recommended that advertising and marketing efforts focus on price, charging services, after-sales service, and design

Climate change is a global issue but its impact can be felt locally. Macau SAR has been rapidly developing since the single shift towards a gaming industry-dominated economy, the overwhelming anthropogenic activities contributing to increasing pollution. Mangroves, which play an essential role as the blue carbon system with a high carbon sequestration rate could be a natural base solution to the pollution. This study aims to determine 1) the total organic Carbon (TOC) in the soil of Macau mangrove sites, 2) comparison with the methodology evaluating the organic Carbon, and 3) organic Carbon comparison between Macau and other regions. Soil sampling were processed under the Blue Carbon Initiative guideline, and the samples were divided into two parts for determining the TOC%, combustion method from Hong Kong, and methodology of ashing in our laboratory. The overall estimated TOC% of Macau mangrove sites was 1.29%. There are still a lot of potentials in Carbon storage and for climate change mitigation in Macau

Teaching methods are not enough in today's social environment. By studying the understanding and practice of innovative education by primary school teachers in Macao, we can find a direction to promoting educators' demand for educational innovation. This research aims to understand the attitudes of primary school teachers in Macao toward innovative education, as well as the feasibility and necessity of developing a creative curriculum, through in-depth interviews with the experiences and reactions of primary school teachers in Macao. Simultaneously, encourage primary school teachers in Macao to implement effective and innovative educational methods so that Macao society can rethink the importance of educational innovation. The significance of the research lies in improving teachers' awareness of educational innovation and promoting teachers' understanding of education. In education, innovation includes new teaching theories, methods, techniques, and resources. Therefore, the education innovation is to think about things creatively, and innovation is to do creative things. By interviewing eleven local primary school teachers in Macau, we learned their views on innovative education teaching methods. Although, a limitation of the study is that only a few faculty members were selected, which may not represent the entire primary teacher in Macau. The study draws four main conclusions, the first of which is the view of primary teacher in local education, it can know that Macao primary school teachers understanding and cognition of educational innovation. Though of understanding of Macau’s primary teacher’s attitude in innovation teaching, which can find the feasibility of innovation teaching in Macau. At the same time, understanding of the impact factor in Macau innovation education, it clarifies the main challenging of primary teacher practice innovation teaching in Macau. On the other hand, thought of understanding of teacher’s attitude, we can more understanding the real situation in Macau’s educational innovation and encourage the teacher promoted educational innovation in Macau

There are gaps in the research on gender differences and parental participation and the interaction between gender and parental participation in non-Western cultural contexts, particularly the Macao context. The current study aims to fill these gaps by examining gender and parental participation (i.e., father only, mother only, or both) differences and interactions in externalizing behaviour (oppositional defiant disorder and conduct disorder) during late childhood and adolescence (i.e., from age 10 to 18) in Macao. The methodological approach for the current study was a cross-sectional design with a quantitative methodology based on self-rated questionnaires. In certain items, we did discover gender differences. More boys than girls appeared to concur that they occasionally misbehave at school or start fires. And it appeared that girls were more likely than boys to concur that they occasionally exhibit unexpected mood or emotion changes and strong tempers. The children in the groups where only the mother or father participated tended to agree more than they prefer to hang out with older kids than kids their own age. This is in contrast to the group with more parental participation, which is represented by both parents submitting the questionnaire. Although none of the hypotheses proposed were supported, our outcomes implied culture and subculture may play important roles on youths’ externalizing behaviour