Macau consumers' attitudes toward mobile advertising

Resource type
Authors/contributors
Title
Macau consumers' attitudes toward mobile advertising
University
University of Saint Joseph
Place
Macau
Date
2015
# of Pages
62
Language
eng
Library Catalog
Library Catalog (Koha)
Notes

In Partial Fulfillment of the Requirements for the Degree of Master in Business Administration in the Faculty of Administration and Leadership, University of Saint Joseph, 2015

Supervisor : José Alves

Citation
Wong, I. F. (2015). Macau consumers’ attitudes toward mobile advertising [University of Saint Joseph]. http://library-opac.usj.edu.mo/cgi-bin/koha/opac-detail.pl?biblionumber=172636&query_desc=an%3A20696