TY - THES TI - The Development of Brand Equity in the Five-star Hotel Industry of Macao AU - U, Weng I. CY - Macau DA - 2020/// PY - 2020 DP - Library Catalog (Koha) SP - 85 LA - eng PB - University of Saint Joseph UR - http://library-opac.usj.edu.mo/cgi-bin/koha/opac-detail.pl?biblionumber=174662&query_desc=an%3A20696 KW - Thesis and Dissertations Master of Business Administration (MBA) KW - University of Saint Joseph ER -