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Improving customer loyalty programs to increase market share

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Resource type
Thesis
Author/contributor
Title
Improving customer loyalty programs to increase market share
University
University of Saint Joseph
Place
Macau
Date
2011
# of Pages
65
Language
eng
URL
http://library-opac.usj.edu.mo/cgi-bin/koha/opac-detail.pl?biblionumber=173719&query_desc=an%3A20696
Library Catalog
Library Catalog (Koha)
Notes

In Partial Fulfillment of the Requirements for the Degree of Master in Business Administration in the Faculty of Administration and Leadership, University of Saint Joseph, 2011

Supervisor : AndreĢ Smit

Citation
Lei, S. N. (2011). Improving customer loyalty programs to increase market share [University of Saint Joseph]. http://library-opac.usj.edu.mo/cgi-bin/koha/opac-detail.pl?biblionumber=173719&query_desc=an%3A20696
USJ Theses and Dissertations
Link to this record
https://research.usj.edu.mo/bibliography/8PRY2RLS