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The emergence of blockchain technology in 2008 marked a significant milestone in the evolution of digital currencies, paving the way for the emergence of cryptocurrencies such as Bitcoin. Since then, blockchain has undergone four generations of development, expanding its applications across various sectors. In particular, the integration of blockchain into accounting and auditing practices has garnered significant attention due to its potential to transform traditional methods. However, there's a lack of clear understanding of how blockchain impacts traditional auditing practices and finance recordkeeping and the implications for audit quality. Significant challenges and uncertainties hinder its widespread adoption, including technical hurdles, regulatory complexities, and practical barriers. This dissertation aims to determine the transformative impact of blockchain technology on auditing practices and finance recordkeeping. In order to fully understand the impact of blockchain on auditing practices and finance recordkeeping, the dissertation utilizes a mixed sequential research approach that is divided into three phases. The first approach involves gathering qualitative data through interviews with blockchain experts. The second approach involves collecting secondary qualitative data through a systematic literature review to determine the changes that blockchain has brought to traditional auditing practices and finance recordkeeping. This is followed by a bibliometric analysis to identify current trends in blockchain research related to auditing practices and finance recordkeeping. The third approach involves gathering data through an online-focused survey distributed to finance and other industry professionals to determine the challenges organizations face in implementing blockchain technology in auditing practices and finance recordkeeping. Additionally, in phase three, case studies will be conducted based on the survey responses to examine the hindrances and challenges faced by organizations in implementing blockchain and its impact on auditing practices in different regions and among different demographic groups. As the findings indicate, Integrating blockchain technology into accounting and auditing practices can bring about significant improvements in transparency, efficiency, and fraud prevention. However, there are several challenges that must be overcome for successful implementation, such as technical difficulties, regulatory uncertainties, and privacy concerns. To overcome these hurdles, it is necessary to establish clear regulatory frameworks and innovative solutions. Although smart contracts offer automation, they also pose security risks that need to be addressed. Despite these challenges, blockchain has the potential to revolutionize auditing by enabling real-time auditing and enhancing integrity verification. To ensure audit quality, auditors must adapt to new responsibilities and stay up-to-date with emerging trends. Collaboration among stakeholders and continuous education and training programs are key to driving the successful adoption of blockchain technology

To evaluate 3M's intrinsic value and compare the calculated results with the stock market price as of 31 December 2022. To study 3M's future operating strategies and the internal and external factors that may impact the Company's operations

This dissertation examines the current implementation of specific Sustainable Development Goals (SDGs) within the Macau legal system, despite the non-mandatory nature of these goals and how they were implemented. The SDGs, established by the United Nations, provide a comprehensive framework for addressing global social, economic, and environmental challenges. While Macau is not obliged to adopt the SDGs, this study aims to explore the extent to which the principles and objectives of specific SDGs have been integrated into the legal system of Macau. Through an analysis of relevant laws, and policies, this research seeks to identify alignment and visible gaps between the SDGs and the Macau legal framework. The findings of this study may contribute to a deeper understanding of the voluntary implementation of the SDGs in Macau and provide insights for other jurisdictions facing similar circumstances

As the world becomes more globalized, it is now more important than ever for brands and advertisers to find effective ways to engage with consumers of different cultural backgrounds. Developing marketing that targets people of different cultural backgrounds, or multicultural marketing, carries specific nuances and complexities that may make traditional methods fall short. With this being said, there is still a lack of studies that explore the correlation between consumer's cultural background and their overall brand perception. Neuromarketing has proven to be an effective tool to understanding consumer behavior, by utilizing neuroscience tools. To employ a more sophisticated and in-depth understanding of consumer perception, the current research study makes use of neuroscience tools and aims to study the influence of cultural background in brand perception, while in a controlled environment. Using physiological neuroscience tools, namely, facial expression analysis (FEA), electrodermal activity (EDA), and eye-tracking (ET), a total of thirty-eight individuals, with ages between 19 and 50 years old, from 12 different countries and regions, participated in this research study. Findings suggest that participants of different cultural backgrounds perceive multicultural commercials as more favorable than monocultural commercials. However, future research should be done with a larger sample size, as well as include a wider variety of commercials. Research would also benefit from adopting a statistical analysis to help determine the significance of the results obtained

This dissertation examines the relationship between internal corporate communication (ICC)strategies and occupational safety and health (OSH) Management practices in Macau's hospitality industry. The primary objective is to investigate how communication approaches can enhance workplace safety protocols and improve OSH outcomes for corporations in the leisure and entertainment sectors. The study aligns with Macau's several policies and economic development on promoting health and safety. It highlights the critical role of OSH Management in the post-COVID-19 business environment, influencing consumer choices and industry practices. The mixed-methods research identified critical success factors, including aligning OSH goals with corporate objectives, utilizing diverse communication platforms, and establishing a safety culture. Areas for improvement were also uncovered. The findings provide valuable insights for hospitality organizations, emphasizing the critical role of internal communication in driving effective OSH Management. By integrating communication strategies with OSH initiatives, organizations can cultivate a robust safety culture, ensure regulatory compliance, and enhance employee well-being and customer satisfaction - key factors for long-term business success

This research chooses Macau Baptist Church in Macau as the research object, studying the brand and marketing strategy adopted by the church and determining what is essential for Christian churches when they do marketing to build brand awareness. Branding is essential in church communication mechanisms to recruit members and build loyal membership to reach sustainability. This topic is a relatively new study in the research field; the Macau Baptist Church case filled the gap of lack of Asia sampling and provided the perspective from the Baptist in branding church. The research sets off to answer the question of what marketing strategies Christian churches in Macau can adopt to build brand awareness, adopting a qualitative case study research method. The primary data was collected through in-depth interviews with leaders involved and included in the marketing effort of recruitment and evangelisation in Macau Baptist Church. Secondary materials are analysed and collected through printed materials published by Macau Baptist Church, an online social media platform and monthly meeting minutes. Participant observation notes are used in the process of analysing the effectiveness of the strategy used by the church. In branding a Christian church, the key is to understand and accurately interpret the church identity and build a God-centred church to help attendees have a strong relationship with God with the a posteriori of understanding the word of God. A priori experience with God through the services and evangelical campaigns hold by the church. Then, the vision and mission, goal setting, review, and reform will be determined so the church can sustain itself in modern days and achieve church growth

This study focuses on China's volatile organic compound treatment industry and deeply analyzes the current situation, challenges, and development trends of the volatile organic compound environmental protection industry. This study discusses technological advancements in reducing VOC emissions, environmental regulations' impact, and market demand changes. The market size, growth potential, and primary driving factors were analyzed by studying the business scope and competitive advantages of VOC management companies. Predict the company's operational status, investment return rate, and other related financial data through financial analysis. Finally, emphasis was placed on technological innovation, market positioning, and risk management while pointing out the industry's principal risks and response strategies. The research findings indicate that, in the context of increasing environmental awareness and policy support, China's VOC ecological protection industry has enormous growth potential. The company is expected to achieve significant success in both business and finance through technological innovation and market adaptation. The research and production of VOC environmental protection equipment is feasible

As international tourism continues to flourish and airlines are eager to expand their fleets, the demand for civil aircraft has continues to grow in the global market. The market has been a duopolistic one, shared by Boeing and Airbus. However, the recent entry of the Chinese company, Comac, had the potential to turn it into a triopoly within certain segment of the product line. This observation motivates the research objective to analyze the impact of Comac's entry on the production strategies of the incumbents. Specifically, this dissertation studies the impact on each firm’s allocation of production capacity toward different civil aircraft in the product line in response to how Comac’s entry, which can also impact the effects of capacity increase and market expansion on the product line rivalry. This dissertation is based on a multi-product, oligopolistic model of Boeing and Airbus. To provide insights on the strategy and behavior of each firm in the evolving competitive environment, this dissertation solves and extends the mathematical model to incorporate Comac as the entrant and compares model results with data of orders and deliveries of the three companies in the past 15 years. This model finds that when Comac's C919, a relatively small plane, enters the global civil aircraft market, Boeing and Airbus will increase the production of their small planes and decrease the production of the relatively large planes under the production capacity constraints. If the production capacity increases, both Boeing and Airbus will produce more planes, but will allocate more additional capacity to large planes than to small planes compared to the duopolistic competitive environment. When the market demand increases, despite the entry of the C919, Boeing and Airbus iv will continue to increase the production of both large and small planes, but the response is greater to an increase of demand for large planes than that for small planes. The orders and deliveries data provide some but insufficient support for the model predictions. As the market participation of Comac continues to grow, future researchers can re-assess the models’ propositions with more available data

Chevron Corporation (CVX) is one of the world’s largest energy companies, which operates across the entire Oil and Gas industry, including exploration and production as an Upstream operation and refining and marketing as a Downstream operation. Chevron has a strong presence worldwide, with operations in North America, South America, Africa, Asia, and Europe, which includes more than 180 countries, where the US, in terms of production, represents 39.4% of the net oil-equivalent production in 2022. Its global presence, sustained by its competitive advantages, is challenged by its worldwide competitors, industry factors, and the economic environment. It is essential to understand the impact of such changes on the industry and the Company to accurately assess the intrinsic value of Chevron and its future positioning. To provide investors with helpful information, comparing the intrinsic value resulting from three valuation models with the Company's market share price as of December 31st, 2022, is essential

In today's rapidly changing and fiercely competitive environment, talents are the key factor for a company's success and success, and a good strategy for retaining talents is how to use effective management measures to grasp employees' focus, vitality and service on work enthusiasm can generate dedication and loyalty to the enterprise, making the enterprise more consolidated and sustainable. Previous studies have shown that human resource management measures can increase employee contribution. Therefore, this study takes the important role of human resource management as an intermediary to explore how the human resource management of Macau's hospitality industry is affected by the COVID-19 pandemic and the changes in post-pandemic human resource management. At the same time, the company's commitment to its employees after the outbreak is further analyzed for the success of the solutions made by the human resource management of the hospitality industry in Macau. The research results are expected to be used as a reference for leaders or managers in the hospitality industry when an unexpected pandemic occurs, by enhancing and improving human resource management. The qualitative research method was adopted, and in-depth interviews were conducted with hotel employees. The key findings of this research were that there are five factors affecting human resource management post-pandemic in the hospitality industry. More importantly, we found that Macau’s hospitality industry needs to transform in the future, which will also have a key impact on human resources management

This dissertation explores the strategies for developing a smart tourism city in the background of Macao Special Administrative Region (SAR) and the perceptions of different experts in Macao. Awared that the Macao government aims to expedite the development of a livable, smart, and green Macao and requires smart technology to be applied to upgrade the people’s livelihood. This is a long-term ambition to achieve and whether success remains uncertain. Through literature review, understood that the traditional tourism industry must be transformed and innovated to enhance competition since the 90s. And smart tourism cities provide enhanced tourists’ experience and residents’ better quality of life. Although prior research have studied the tourist behavior of smart tourism contents or evalutated strategic plans for the construction of a smart tourism city, there is no previous research explored on the topic. Therefore, this dissertation through qualitative research methods including on-site observations, analyzing government-released documents and interviewing relevant experts. The findings present the seven components of the conceptual framework, including physical infrastructures, technology applications, experience sharing, big data, business co-creation, technical professionals, and cyber security, are strongly support the smart tourism city development in Macao. Provide a clear understanding for the relevant stakeholders to practice in a smart tourism city context. In addition, from the perspective of experts, the key for successfully develop Macao as a smart tourism city is that should apply ‘government-led, multi-party participation, and marketing operation’ in every component of the framework. The key for success depends on all stakeholders actively participae the activities. Four recommondations also present at the end of this disseartation. Prospects the development of smart tourism city in Macao can enhance both the quality of tourists’ experience and residents’ life as well as driven the long-term economic growth sustainably

This study aims to investigate the difficulties and challenges faced by sports agents in the development of Macao, as well as the feasibility of the emergence of this industry in Macao. Since there is a lack of research on sports agents and related sectors in Macao, this study analyses the current environment of Macao's sports industry and tries to explore the development of sports tourism projects in Macao as an industrial upgrading and transformation and to promote the emergence of sports agents as a breakthrough, which will help Macao find a better way of development to become a world center of tourism and leisure, in the context of the diversification of the ""1+4"" industries. This study also aims to contribute to developing sports tourism in Macao. This study also provides modest suggestions for the professionalization of sports and the commercialization of the sports market in Macao, as well as for the future personal development of Macao's athletes and the sustainable development of the sports industry. This study adopts a qualitative research approach, starting with a basic introduction to sports agents, the origin and development of sports agents, and the definition of the concepts, and then further insights into the current development status, constraints, and future outlook of sports agents in Macao through industry experiences. The study sought out ten local sports industry practitioners in Macao for in-depth interviews. By analyzing and summarising the data, the study proposes meaningful recommendations for the sustainable development of the sports agent industry in Macao. Overall, the study found that the development of sports agents in Macao is still early. With the improvement of the talent admission system in Macao, society will pay more attention to the development of the sports industry, and the profession of sports agent will be nurtured in the context of a developed sports environment. However, the lack of professional athletes and large-scale sports events in Macao and the lack of innovative thinking of the General Sports Association in cultivating sports talents will limit the emergence of sports agents to a certain extent

This research used a qualitative approach to explore the environmental, social, and governance (ESG) practices implemented by SME restaurants in Macau. In-depth interviews were conducted with eight (8) SME restaurant owners and managers to understand their ESG initiatives and their challenges. Key findings include: Environmental Initiatives: Many restaurants have adopted practices such as limiting plastic use, better food management, and organic waste recycling, often driven by government regulations rather than broader ESG considerations. Community Engagement and Social Responsibility: Social practices are less adopted, with some restaurants collaborating with charities, hiring individuals with disabilities, and donating food. However, most do not make monetary donations or engage in sponsorship activities due to financial concerns rather than a lack of consumer trust. Governance Initiatives: Restaurants have adopted electronic workflows, risk management practices, and stakeholder management approaches, including a flexible approach to employee management focused on operational efficiency rather than investor attraction. The findings indicate that for SME restaurants, the key drivers for ESG implementation are more focused on factors such as cost-savings and operational efficiency rather than broader considerations around investor interest or consumer trust. This study provides insights into how SME restaurants integrate ESG elements into their operations

With the rapid development of digital media, internet celebrity live streaming has become a key factor in influencing the consumer decision-making of adolescents, presenting unique regional characteristics in different socio-cultural and economic contexts. This study investigates the differences in consumption habits among adolescents in Macau and Mainland China and their impact on the innovation and reform of the commercial model of internet celebrity live streaming. The methodology employs a questionnaire survey and data analysis to systematically compare the consumption behavior of adolescents in Macao and mainland China, collecting live streaming consumption habits of adolescents in both regions. Statistical methods are used to compare and analyze the consumption patterns within the regions. The analysis indicates that influencers, as internet celebrities with a large number of fans on social media, have a significant impact on adolescents' consumption decisions through their recommendations and evaluations. Firstly, the convenience and diversity of e-commerce platforms provide adolescents with a wealth of consumption choices, such as characteristics and usage effects of products. Secondly, the recommendations and evaluations of influencers have become an important reference for adolescents' consumption. Results show that adolescents in Macau tend to seek entertainment and interaction in their consumption of internet celebrity live streaming, whereas those in Mainland China place greater emphasis on the practicality of the live streaming content and the cost-effectiveness of the products. Moreover, the study reveals the roles of socio-cultural and economic levels in the differences in consumption between the two regions. Based on these insights, it is recommended that live streaming platforms should advance the innovation and reform of their business models to cater to different market characteristics—such as optimizing content recommendation algorithms, enhancing interactive elements, and improving the integration of e-commerce features, thereby promoting business sustainability and economic benefits

Disney is a leading global cross-media entertainment giant. With its diversified business model, Disney has achieved significant success in film production, television programs, theme park and resort operations, product sales, and media networks. Disney not only has strong capabilities in content creation but also excels in distribution channels and platform construction. By continuously expanding its direct streaming services to consumers, such as Disney+, Disney is adapting to the changes in the digital age and further consolidating its leadership position in the global entertainment market. Nevertheless, Disney still faces many challenges, including rising copyright costs, threats from emerging competitors, the impact of global political and economic uncertainty, and addressing the long-term impact of the COVID-19 pandemic. Therefore, an analysis of Disney's financial position considering these internal and external factors will help assess the company's intrinsic value and its future position. Based on the above background, this thesis aims to provide in-depth insights into the current financial situation and future development prospects of Disney Company through detailed financial analysis

This dissertation is research regarding the achievements and challenges in artificial intelligence (A) regulation at a domestic level and international level. This study is important because there are more legal issues regarding the application of AI, and AI has grown to be part of the public’s daily lives. A mixed method has been adopted in this research: doctrinal legal research and a comparative legal research method. AI was invented in the 1950s and in the 2000s, has been more accessible to the public. The first AI regulation, the EU AI ACT, has recently been enforced, an AI regulation that has been around for nearly seven decades after its invention. It is high time that regulators in different states invest more effort in AI regulations

Macau's retail industry was familiar to all sectors. Retailers take up massive responsibility for the Macau economy. There are few manufacturers in Macau, so products and goods are imported. As the front-line staff of a retail store, employees would need to face many people daily; it can be tiring and stressful for them. Therefore, this study examined the motivational factors of front-line staff in the retail industry. It is crucial to understand various motivational factors, as one of the challenges that retail entrepreneurs face is employee retention. This study evaluated the characteristics of motivation so that managers can develop some strategies for their employees. The qualitative research method was adopted in this study. In-depth interviews were conducted to determine various motivators and the reasons behind their motivation. This study used purposive sampling, and eight candidates were selected to conduct the interview. The results of the interviews concluded that monetary rewards like salary and sales incentives have the most significant effect on motivation. Relationships with colleagues and superiors also affect their motivation in the working environment. Moreover, employee benefits like public holidays, maternity leave, etc, are also one of the motivators. Different participants mentioned other motivators, such as recognition, teamwork, learning and growth opportunities, teamwork, and fit of interest. Based on the research question, this study concluded that monetary rewards have a larger effect on employees' motivation than job benefits. Managers and leaders can develop strategies based on this research, and future research can also examine some other motivational factors with a larger sample

In early 2020, the COVID-19 virus spread rapidly around the world within months. After countries around the world announced the outbreak of COVID-19, many industries suffered a severe recession, but a few industries were able to buck the trend and maintain good performance. The outbreak has driven strong demand for medical products and pharmaceuticals. As the epidemic continues to spread, people are in urgent need of drugs and vaccines to treat COVID-19, which directly promotes the development of the pharmaceutical industry (Alam et al., 2021). This study aims to explore the impact of announcements from the World Health Organization (WHO) or similar official agencies on the development of the epidemic during the COVID-19 epidemic on the stock prices of specific pharmaceutical companies. The study uses event study methodology to analyze the impact of events in the COVID-19 pandemic on these companies. Through an event study on 7 major events during the COVID-19 pandemic, this study found that the stock price changes of different pharmaceutical companies are not uniform. The WHO announcement of a global pandemic and the emergency authorization announcement of drugs have had different significant impacts on different types of pharmaceutical companies. This study provides new information for understanding the stock return change of specific pharmaceutical companies during the COVID-19 epidemic

This research is to assess the current status quo, strengths, and weaknesses of financial consumer protection mechanisms in Macao. According to the World Bank, financial consumer protection can bring positive impact on the development of financial sector, broadening financial inclusion and fostering economic growth. In 2022, under the backdrop of COVID-19 and downturn in economy, Macao Government announced its ambition to recover and diversify the economy of Macao by leveraging “1+4” Diversified Development Strategy, in which developing modern finance is one of the main priorities. The new Financial System Act took into effect on 1st November 2023 and this Act will enable non-financial institutions to apply for temporary licenses on fin-tech innovations within a controllable risk area. In the local context, does Macao have a strong financial consumer protection mechanism in place to goal for developing modern finance and face challenges brought by fin-tech? In this research, a mixed method consisting of doctrinal legal research method and comparative legal research method is adopted. 10 jurisdictions (Ireland, Singapore, Australia, United Kingdom, Malaysia, Hong Kong, China, European Union, Canada, and United States) were selected in comparison of rights for financial consumer protection based on the G20/OECD High-Level Principles on Financial Consumer Protection and the results of which were then compared to the rights for financial consumer protection in Macao. The findings of this study show that the main strength of financial consumer protection mechanisms in Macao lies on the supervision of the Monetary Authority of Macao (AMCM) on the banking sector and insurance sector, other financial institutions according to international principles; however, the in-depthness of work done by Macao in financial consumer protection is not as much as those done by other jurisdictions: in Macao, there is no policyholder protection scheme in the event of failure of insurance companies; no mystery shopping and consumer survey done by oversight bodies; narrow range of definition of vulnerable consumers; no financial literacy survey; no in-depth competition law; no in-depth guidelines to monitor advertising materials for financial products; no database for consumers to search for unregulated firms and scammers; no in-depth financial educational materials about the rights of financial consumers. It is recommended that Macao Government can learn from United Kingdom, Canada and European Union to adopt behavioural insights in developing financial consumer protection policy to protect financial consumers from being exploited by the financial service providers based on the consumers’ behavioural biases. Some literature suggested that consumers are vulnerable in digital landscape. Therefore, it is strongly recommended that Macao Government shall take proactive actions to strengthen the current financial consumer protection mechanism by adhering to the G20/OECD High-Level Principles on Financial Consumer Protection, in order to develop modern finance and protect consumers from the risks posed by fin-tech