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USJ Theses and Dissertations

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  • Chevron Corporation (CVX) is one of the world’s largest energy companies, which operates across the entire Oil and Gas industry, including exploration and production as an Upstream operation and refining and marketing as a Downstream operation. Chevron has a strong presence worldwide, with operations in North America, South America, Africa, Asia, and Europe, which includes more than 180 countries, where the US, in terms of production, represents 39.4% of the net oil-equivalent production in 2022. Its global presence, sustained by its competitive advantages, is challenged by its worldwide competitors, industry factors, and the economic environment. It is essential to understand the impact of such changes on the industry and the Company to accurately assess the intrinsic value of Chevron and its future positioning. To provide investors with helpful information, comparing the intrinsic value resulting from three valuation models with the Company's market share price as of December 31st, 2022, is essential

  • This dissertation aims to shed light on the factors derived from employee identity that contribute to corporate volunteering participation. The study explores the influence of perceived organizational support (POS), group cohesion, perceived volunteering meaningfulness, and transformational leadership on engagement in corporate volunteering activities. The study employed a correlational quantitative design, collecting data through a questionnaire survey. The findings reveal that POS and group cohesion positively impact corporate volunteering, with volunteering meaningfulness mediating these relationships. Transformational leadership moderates the effect of volunteering meaningfulness on the relationship between POS and corporate volunteering. This research adds to the literature on identity and corporate volunteering by establishing a connection between employee identity and engagement in corporate volunteering activities. It emphasizes the importance of volunteering meaningfulness as a key factor in this relationship, highlighting the positive influence of POS and group cohesion. By considering both POS and group cohesion as antecedents, this study offers new insights into the understanding of identity and corporate volunteering. Practically, organizations can enhance employee participation in corporate volunteering by cultivating a supportive work environment, showing care for employees' well-being, and recognizing their contributions. Promoting group cohesion through effective communication of organizational goals can increase employee identification and motivation for volunteering. Emphasizing the personal significance of corporate volunteering and highlighting its impact can boost employees' intrinsic motivation and sense of purpose. To implement successful corporate volunteer programs, organizations should provide support and appreciation for employees' efforts, utilize transformational leadership to inspire commitment, and consistently reinforce the value of corporate volunteering. The practical implications of this research provide guidance for organizations seeking effective implementation of corporate volunteer programs as part of their corporate social responsibility strategies. It also holds relevance for researchers interested in exploring the intersection of employee identity and corporate volunteering

  • The purpose of this study was to investigate the impact of parents engaging in dialogic reading with their children while reading picture books on children's emotional understanding and parent-child relationships. The study also attempted to investigate the potential of picture books as useful instruments for parent-child communication, fostering meaningful parent-child connection and augmenting children's emotional comprehension. The study lasted for 11 weeks. The initial three weeks were focused on a parent-child reading session specifically designed for mothers, and the next eight weeks consisted of a picture book reading program in the participants' homes. Convenience sampling was employed to choose 11 families for participation in the study. Throughout the 8-week reading program, families actively participated in parent-child picture book reading sessions at home, ensuring a minimum frequency of once per week. The study used a combination of multiple case studies and a case study-mixed methods design. The data collection process involved gathering quantitative data through various means, including administering primary background surveys, utilizing the Child-Parent Relationship Scale (CPRS), and employing the Children’s Emotional Development Scale. The qualitative data consisted of interviews conducted before the intervention and records documenting parental reading observations. The analysis methodologies used in this study encompassed thematic and content analysis, which involved combining qualitative and quantitative findings to facilitate comparison. The quantitative data analysis of the Child Emotional Development Scale revealed notable disparities in emotional cognition, comprehension, expression, and overall emotional competence scores between the initial and final examinations. Although the CPRS results did not reveal any notable disparities in family intimacy and conflict; it is worth noting that seven families had higher post-test scores in family intimacy, indicating that mothers perceived an improved level of closeness with their children. Qualitative data analysis revealed that through shared reading of picture books on various emotional themes, children learned more emotional vocabulary and engaged in deeper parent-child conversations beyond daily interactions. This increased children's opportunities for emotional expression and helped mothers better understand their children's emotional needs, reflect on their parenting skills, and foster parent-child interaction and communication. In conclusion, this study demonstrated the significant impact of engaging in dialogic parent-child picture book reading on emotional understanding in preschool children. Furthermore, it is believed to be a valuable parent-child interaction strategy for dual-income families in Macau, enhancing parent-child relationships.

  • With the increasing number of tourists coming to Macau after the three years of lockdown period, more quality services are expected. However, organisations are now facing a big challenge in maintaining sufficient employee, managing their employees’ performance and productivity. Employee engagement plays an important role because it will not only affect individual performance but also the performance of an organisation. This is the first study to provide evidence of the engagement level of general employees working in Macau, and of its relationships with job autonomy, organisational justice and organisational culture. The study results revealed that the levels of vigour, dedication and absorption of employees working full time in Macau were slightly above the mid-point value 3 of the scale, with about 30% of employees were found less engaged or disengaged. Criteria autonomy, method autonomy, schedule autonomy, organisational justice and collectivism culture were positively and significantly correlated with all three dimensions of employee engagement (i.e. vigour, dedication and absorption). There is no significant negative relationship between power distance culture and employee engagement. Method autonomy was the strongest positive predictor of all three dimensions of employee engagement, followed by organisational justice, while collectivism culture was a positive predictor for vigour and absorption. The implications for management will be discussed in terms of organisational support and communication

  • Technological advancements have enabled machines to offer more efficient assistance to people across several domains. Art and creativity are what distinguish people or societies the most. The arrival of AI has caused a fresh wave of concern among many of us; it is crucial that we evaluate the weight of the positives and the drawbacks of how people employing these technologies will influence societies. Legislation is frequently delayed because of the various revolutions througout history. Along with the difficulties raised in the continuing debate, it is critical to identify a route or alternative to assist existing challenges for artists. This dissertation includes our case studies, analysis, and conclusions, which explain the effects on imagination, creativity, communication, and culture when individuals use AI technologies to create art or/and images. According to our findings, AI technology should be considered as one way to solve problems. The vast majority of created outputs are unable to accomplish the desired reach. Furthermore, even if the ethical issues cannot be resolved, individuals should not ignore it and keep their moral compass. Importantly, we must realise that individuals should always be involved in and influence the intricacies and components of the creative process. However, it is commonly understood that the deployment of artificial intelligence has an influence on people’s communication and societies. There are still no standards, frameworks, or norms on this front of Ai-generated images. This might contribute to an increase in industrial imbalance and discrimination. As a result, to safeguard our individuality, we must take the initiative to uncover any answers or directions that would aid in this scenario. As with any experience, whether internal or external, we should use it to our advantage to apply our creative process, something the computer cannot accomplish. Still, it gives many benefits and is effective in assisting people in completing challenging tasks, so it is smart not to avoid teamwork. Furthermore, because social media and the internet provide powerful expression and communication tools, their advantages should help build universal rules to safeguard artistic work

  • In today's rapidly changing and fiercely competitive environment, talents are the key factor for a company's success and success, and a good strategy for retaining talents is how to use effective management measures to grasp employees' focus, vitality and service on work enthusiasm can generate dedication and loyalty to the enterprise, making the enterprise more consolidated and sustainable. Previous studies have shown that human resource management measures can increase employee contribution. Therefore, this study takes the important role of human resource management as an intermediary to explore how the human resource management of Macau's hospitality industry is affected by the COVID-19 pandemic and the changes in post-pandemic human resource management. At the same time, the company's commitment to its employees after the outbreak is further analyzed for the success of the solutions made by the human resource management of the hospitality industry in Macau. The research results are expected to be used as a reference for leaders or managers in the hospitality industry when an unexpected pandemic occurs, by enhancing and improving human resource management. The qualitative research method was adopted, and in-depth interviews were conducted with hotel employees. The key findings of this research were that there are five factors affecting human resource management post-pandemic in the hospitality industry. More importantly, we found that Macau’s hospitality industry needs to transform in the future, which will also have a key impact on human resources management

  • The researcher aims to understand how Christian and Muslim communities in East Timor cope with and recover from trauma arising from war, violence, and conflict. The research seeks to identify critical spiritual and religious coping mechanisms as present in East Timor (Timor Leste) that could help victims heal and reconstruct their lives after a war trauma experience. The study uses a mixed method, first deploying a quantitative investigation of Christian and Muslim communities in East Timor. The questionnaire aimsto understand how religion and spirituality feature in individuals' coping with trauma and the healing practices prescribed or encouraged by religious institutions and practices. In addition, a qualitative research and thematic analyses have been conducted and added with the facilitation of 6 Interviewees, 3 Muslims, and 3 Christians. This study aimed to investigate trauma levels and religious coping strategies among participants from East Timor. The quantitative findings indicated that the participants experienced a moderate level of trauma, with trouble sleeping being the most significant symptom. The qualitative findings revealed in some participants a high level of traumatic experiences. Recurrent thoughts of traumatic events and feeling jumpy were also prevalent. However, feeling strange around people or objects and feeling personally damaged by the trauma were less common. Regarding coping strategies, participants tended to rely on positive religious coping, seeking a stronger viii connection with God, finding comfort in religious communities and beliefs, and using spiritual interventions to manage emotions and worries, finding healing and a path toward the future. Both Catholics and Muslims employed positive religious coping strategies, with Catholics showing a slightly higher level in their utilization. However, the difference between the two groups was minimal. Positive coping strategies were more frequently used by participants from both religious backgrounds, highlighting their importance in dealing with trauma. Positive religious coping did not significantly impact trauma symptoms, showing no decrease or increase. However, a notable positive correlation existed between negative religious coping and more severe trauma symptoms. Individuals relying on negative coping strategies were more likely to experience heightened trauma symptoms. These findings align with previous research, emphasizing the positive association between Islamic appraisals and religious coping with better post-traumatic adjustment, while trauma-related appraisals are linked to worse adjustment. The study underscores the need to respect individual coping variations and recognizes the impact of negative religious coping on trauma experiences

  • This dissertation explores the strategies for developing a smart tourism city in the background of Macao Special Administrative Region (SAR) and the perceptions of different experts in Macao. Awared that the Macao government aims to expedite the development of a livable, smart, and green Macao and requires smart technology to be applied to upgrade the people’s livelihood. This is a long-term ambition to achieve and whether success remains uncertain. Through literature review, understood that the traditional tourism industry must be transformed and innovated to enhance competition since the 90s. And smart tourism cities provide enhanced tourists’ experience and residents’ better quality of life. Although prior research have studied the tourist behavior of smart tourism contents or evalutated strategic plans for the construction of a smart tourism city, there is no previous research explored on the topic. Therefore, this dissertation through qualitative research methods including on-site observations, analyzing government-released documents and interviewing relevant experts. The findings present the seven components of the conceptual framework, including physical infrastructures, technology applications, experience sharing, big data, business co-creation, technical professionals, and cyber security, are strongly support the smart tourism city development in Macao. Provide a clear understanding for the relevant stakeholders to practice in a smart tourism city context. In addition, from the perspective of experts, the key for successfully develop Macao as a smart tourism city is that should apply ‘government-led, multi-party participation, and marketing operation’ in every component of the framework. The key for success depends on all stakeholders actively participae the activities. Four recommondations also present at the end of this disseartation. Prospects the development of smart tourism city in Macao can enhance both the quality of tourists’ experience and residents’ life as well as driven the long-term economic growth sustainably

  • This study aims to investigate the difficulties and challenges faced by sports agents in the development of Macao, as well as the feasibility of the emergence of this industry in Macao. Since there is a lack of research on sports agents and related sectors in Macao, this study analyses the current environment of Macao's sports industry and tries to explore the development of sports tourism projects in Macao as an industrial upgrading and transformation and to promote the emergence of sports agents as a breakthrough, which will help Macao find a better way of development to become a world center of tourism and leisure, in the context of the diversification of the ""1+4"" industries. This study also aims to contribute to developing sports tourism in Macao. This study also provides modest suggestions for the professionalization of sports and the commercialization of the sports market in Macao, as well as for the future personal development of Macao's athletes and the sustainable development of the sports industry. This study adopts a qualitative research approach, starting with a basic introduction to sports agents, the origin and development of sports agents, and the definition of the concepts, and then further insights into the current development status, constraints, and future outlook of sports agents in Macao through industry experiences. The study sought out ten local sports industry practitioners in Macao for in-depth interviews. By analyzing and summarising the data, the study proposes meaningful recommendations for the sustainable development of the sports agent industry in Macao. Overall, the study found that the development of sports agents in Macao is still early. With the improvement of the talent admission system in Macao, society will pay more attention to the development of the sports industry, and the profession of sports agent will be nurtured in the context of a developed sports environment. However, the lack of professional athletes and large-scale sports events in Macao and the lack of innovative thinking of the General Sports Association in cultivating sports talents will limit the emergence of sports agents to a certain extent

  • Previous research has explored the development of online music and singers in Guangdong Province; however, there is a gap in understanding how singers establish and maintain a strong online presence through effective online marketing strategies. To fill this gap, this study employs a mixed-methods approach to deeply investigate how Guangdong singers leverage digital platforms for effective music promotion and fan engagement. Online questionnaires were distributed via Xiaohongshu and WeChat, collecting 153 valid responses from fans, which were analyzed to understand interaction methods and their impact on singers. Additionally, semi-structured interviews were conducted with three Guangdong singers and one music company employee, and the interview data were thoroughly analyzed.The findings indicate that Guangdong singers utilize specific social media platforms (such as TikTok) to create and share personalized content and establish direct interactions with fans. These strategies are crucial for successful music promotion and fan engagement. In the highly competitive online music market, adopting such targeted digital marketing strategies allows singers to significantly enhance their visibility and fan engagement. This approach not only holds significant importance for the personal development of singers in Guangdong but also has far-reaching implications for the prosperity of the music industry and the creative economy as a whole

  • This research used a qualitative approach to explore the environmental, social, and governance (ESG) practices implemented by SME restaurants in Macau. In-depth interviews were conducted with eight (8) SME restaurant owners and managers to understand their ESG initiatives and their challenges. Key findings include: Environmental Initiatives: Many restaurants have adopted practices such as limiting plastic use, better food management, and organic waste recycling, often driven by government regulations rather than broader ESG considerations. Community Engagement and Social Responsibility: Social practices are less adopted, with some restaurants collaborating with charities, hiring individuals with disabilities, and donating food. However, most do not make monetary donations or engage in sponsorship activities due to financial concerns rather than a lack of consumer trust. Governance Initiatives: Restaurants have adopted electronic workflows, risk management practices, and stakeholder management approaches, including a flexible approach to employee management focused on operational efficiency rather than investor attraction. The findings indicate that for SME restaurants, the key drivers for ESG implementation are more focused on factors such as cost-savings and operational efficiency rather than broader considerations around investor interest or consumer trust. This study provides insights into how SME restaurants integrate ESG elements into their operations

  • With the rapid development of digital media, internet celebrity live streaming has become a key factor in influencing the consumer decision-making of adolescents, presenting unique regional characteristics in different socio-cultural and economic contexts. This study investigates the differences in consumption habits among adolescents in Macau and Mainland China and their impact on the innovation and reform of the commercial model of internet celebrity live streaming. The methodology employs a questionnaire survey and data analysis to systematically compare the consumption behavior of adolescents in Macao and mainland China, collecting live streaming consumption habits of adolescents in both regions. Statistical methods are used to compare and analyze the consumption patterns within the regions. The analysis indicates that influencers, as internet celebrities with a large number of fans on social media, have a significant impact on adolescents' consumption decisions through their recommendations and evaluations. Firstly, the convenience and diversity of e-commerce platforms provide adolescents with a wealth of consumption choices, such as characteristics and usage effects of products. Secondly, the recommendations and evaluations of influencers have become an important reference for adolescents' consumption. Results show that adolescents in Macau tend to seek entertainment and interaction in their consumption of internet celebrity live streaming, whereas those in Mainland China place greater emphasis on the practicality of the live streaming content and the cost-effectiveness of the products. Moreover, the study reveals the roles of socio-cultural and economic levels in the differences in consumption between the two regions. Based on these insights, it is recommended that live streaming platforms should advance the innovation and reform of their business models to cater to different market characteristics—such as optimizing content recommendation algorithms, enhancing interactive elements, and improving the integration of e-commerce features, thereby promoting business sustainability and economic benefits

  • As cities continue to grow at an unprecedented rate, the need for efficient land use becomes even more critical. Mixed Use Architecture is essential for modern cities because of its efficiency in using land that is prevalent in the rapid urbanization we are facing today. Mixed-use development offers numerous advantages for communities and serves as a crucial approach in attaining sustainable ecosystems (Woo and Cho, 2018). Land scarcity in Macau has made mixed-use architecture essential to city expansion. Mixed-use developments in Macau typically consist of combination of housing and commercial towers, casino and hotel complexes and office buildings. This has improved land use in the city. However, these developments, however, unappetizing living conditions resulting sick building syndrome to its residents. The research question identified and addressed in this study is: How can Mixed Use Architecture respond to the underlying problems Urbanisation has brought? Based on this question, this dissertation develops a new type prototype for mixed use architecture that to resolve the issues prevalent in the current mixed use architecture models using Macau as context for this prototype. This study challenges traditional architecture and uses innovative approaches stemming from biophilic strategies and industry leading green technologies that improve quality of life and the environment. This study proposes a novel solution to urbanization's problems such Sick Building Syndrome, high population density, and land scarcity. This dissertation suggests a space-efficient architecture to meet the needs of rising populations and land scarcity while prioritizing resident well-being.

  • Disney is a leading global cross-media entertainment giant. With its diversified business model, Disney has achieved significant success in film production, television programs, theme park and resort operations, product sales, and media networks. Disney not only has strong capabilities in content creation but also excels in distribution channels and platform construction. By continuously expanding its direct streaming services to consumers, such as Disney+, Disney is adapting to the changes in the digital age and further consolidating its leadership position in the global entertainment market. Nevertheless, Disney still faces many challenges, including rising copyright costs, threats from emerging competitors, the impact of global political and economic uncertainty, and addressing the long-term impact of the COVID-19 pandemic. Therefore, an analysis of Disney's financial position considering these internal and external factors will help assess the company's intrinsic value and its future position. Based on the above background, this thesis aims to provide in-depth insights into the current financial situation and future development prospects of Disney Company through detailed financial analysis

  • This dissertation is research regarding the achievements and challenges in artificial intelligence (A) regulation at a domestic level and international level. This study is important because there are more legal issues regarding the application of AI, and AI has grown to be part of the public’s daily lives. A mixed method has been adopted in this research: doctrinal legal research and a comparative legal research method. AI was invented in the 1950s and in the 2000s, has been more accessible to the public. The first AI regulation, the EU AI ACT, has recently been enforced, an AI regulation that has been around for nearly seven decades after its invention. It is high time that regulators in different states invest more effort in AI regulations

  • According to research, it is found that images, music, and emotions are closely related, and integrating visual and tactile elements into the music creation process, combined with auditory experience, can enhance emotional expression and understandability. The results highlight the potential of tangible interfaces in autonomous music creation and promoting emotional well-being. This work aims to explore the intersection of music creation, emotional expression, and technological innovation by creating a unique tangible interface for music. It does this by combining the challenges presented by the complexity of modern music production, the emotional issues faced by today's youth, and bringing a new way of expression to the phonograph technology. It hopes to draw inspiration from the historical significance of the phonograph through visual expression, user experience, and algorithmic music generation technology, and seek to provide a new way of music creation for young people who are creative and curious but not musicians, and provide a new way to express emotions. All things considered, the project demonstrates the feasibility and effectiveness of combining historical inspiration with modern technology to create innovative solutions for music technology. Furthermore, it is focusing on enhancing the interface design even more and carrying out longitudinal research to assess the long-term effects on emotional expressiveness and user experience. It is also being explored as an artistic installation, hoping to bring more changes and presentation methods and provide users with a more comprehensive and immersive music creation and emotional expression experience

  • The adverse impact of sleep problems on children and adolescents’ health and development raises concern in the community. Although some studies have examined the association of sleep problems with behavioural problems and academic performance, few have been done in Macau, especially for the children population and regarding academic performance. Hence, the primary purpose of the present study was to identify sleep problems of children and adolescents in Macau and explore its relationship with behavioural problems and academic performance. 948 participants (466 children and 482 adolescents) from Macau were included in the study. Data was collected using the Achenbach System of Empirically Based Assessment (ASEBA) forms: CBCL, TRF and YSR. Children sleep problems were assessed by the reports of mother and father, in addition self-report was also included to measure adolescents sleep problems. Behavioural problems were reported by mother, father and teacher for children, as well as self-report for adolescents. Academic performance was the average of teacher’s rating of all academic subjects. The prevalence of sleep problems was 10.1% in children and 17.4% in adolescents. The results showed significant difference between children’s sleep problems and their mother and father-reported total behavioural problems, but not with teacher-reported total behavioural problems. However, whereas the t-test found that adolescent’s sleep problems significantly predicted all informants reported total behavioural problems, the chi-square test found no significant relationship between the two factors in teacher’s ratings, suggesting that while adolescents who had more sleep problems did show a higher frequency of total behavioural problems in the teacher’s perspective, but they may not be severe enough to be considered clinical. In addition, significant association between academic performance and sleep problems were only observed in children but not in adolescents; and no significant relationship was found between sleep problems and grade retention. Findings provided further support for some associations of sleep problems with behavioural problems and academic performance. In general, the findings of Macau were similar to those in other countries. Given that chronic sleep problems create multiple negative consequences to students’ lives, practical implications are provided to help lower it through the collaboration between parties, education about sleep hygiene and the development of healthy sleeping habits. Keywords: sleep problems; behavioural problems; academic performance; children; adolescents

  • 澳門於1994年頒佈《家庭政策綱要法》,旨在支持家庭提升工作、房屋等的生活條件。澳門特區政府於2020年中修改《勞動關係法》,增加對家庭的支援,以回應澳門的發展需要。回顧有關工作與家庭衝突的文獻,大多針對弱勢家庭作探討,忽略雙職家庭也同樣面對困境。本研究之目的是為探討本澳雙職家庭的工作與家庭衝突情況,並在家庭友善政策推行不足的情況下,雙職家庭為求達致工作與家庭能夠平衡的協調策略。   為了作出深入的了解,本研究採用質性研究,邀請了20位雙職家庭的父母作為研究對象,與他們通過半結構式訪談收集資料。獲得資料後,以紮根理論進行編碼及分析。    本次研究發現有利於平衡雙職家庭的工作與家庭,與三大要有密切關係,包括1)家庭協調與資源;2)時間管理及3)社會支持。雙職父母運用自身家庭的資源協調模式,訂立出屬於個別家庭獨有的時間管理模式及分工;工作單位的友善氛圍及相應的彈性工作協調措施,也扶助了雙職家庭,達致家庭與工作中取得較為平衡的狀態。研究者根據以上的研究發現,為優化家庭友善政策作出一些建議,使雙職家庭能減少工作與家庭衝突的發生。

Last update from database: 11/18/25, 7:01 PM (UTC)

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USJ Theses and Dissertations

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